For Grateful Giraffes · Thursday, June 18 · 9–10 AM PT
A live look at Grateful Labs' progress — and exactly how to claim your equity.
You don't have to wait for the webinar to begin. You can start or continue your equity claim right now — the webinar simply gives you a deeper understanding and live support.
The Grateful Giraffes
EQUITY, SIMPLY
Before we go deeper, here's equity in plain English — what it is, how it works legally, and exactly what has to happen for it to turn into money in your pocket.
Equity = a slice of ownership
A share is a small piece of the company. Owning shares means you own a percentage of Grateful Labs — so if the company becomes more valuable, your slice becomes more valuable too.
It’s legally recorded
Your ownership is documented on the company’s cap table (the official ownership ledger). Your shares vest as you complete certain actions — completing your profile, intro video, deep dive, and nomination — and once vested they are legally yours, represented through the Community Trust so reporting stays clean.
Returns happen at a “liquidity event”
Shares aren’t cash. They turn into money when something happens that pays shareholders — most commonly the company being acquired, or distributing profits. Until then, value is on paper and grows with the company.
Two ways value comes back
1) A sale/acquisition — a buyer pays for the company and shareholders are paid out for their slice. 2) Profit distributions — if the company generates surplus cash, it can distribute a portion to owners.
How a share turns into a return
Grateful Labs grows revenue and profit (the engine).
That makes each share worth more — the value of your slice rises.
A liquidity event occurs: an acquisition, or the company distributes profits.
Proceeds are paid to shareholders in proportion to ownership.
You receive your share of the proceeds — that’s your return.
Distributing returns efficiently
We aim to return value in the most tax-efficient way possible. Holding shares (rather than getting paid in cash today) means you're generally taxed only when there's an actual gain at a liquidity event — often at lower long-term capital-gains rates rather than higher ordinary-income rates. Holding the community's equity in a single Community Trust also lets us coordinate distributions and tax events at one level instead of triggering a separate taxable event for hundreds of people up front. This is how we think about it, not tax advice — everyone's situation differs, so confirm with your own advisor.
THE AGENDA
Welcome & where Grateful Labs stands today
The Grateful Labs progress report — what we've built and shipped
How the equity claim process works, step by step
Live walkthrough — start or continue your claim with us
Open Q&A and support
WELCOME
We launched Grateful Giraffes as a social experiment in September '22 in LA. Today it's a real, growing company — and you're not just a member, you're an owner.
400+
IRL events
produced since Sept ’22
7
Biohacking Safaris
our flagship franchise
12,000+
Guests welcomed
into the community
1,000+
Members
across LA, NYC & Miami
PROGRESS REPORT
Our fastest-growing line is teaching people to build with AI — distributed through a 1,000-person community that is also our moat. Events and memberships layer on top, and AI lets a tiny team run it all at high margins.
15×
Revenue growth
Jan → mid-June 2026
$130K
Revenue in 2026
first 5.5 months, growing fast
5
Revenue lines
AI School, tickets, membership & more
1,000+
Members
across LA, NYC & Miami
Five revenue lines, one flywheel
AI School
AI Bootcamp + AI Mastermind — teaching people to build with AI. Our fastest-growing line, from $0 to $27K in a single month.
Event Tickets
Biohacking Safaris, Evenings of Gratitude, and community gatherings.
Membership
One-time Oasis memberships — lifetime access that brings new members into the community.
Sponsorship
Brands paying to activate at our events and reach our community.
Other & Donations
Shop, partnerships, and community donations layered on top.
AI is how 2 people run what used to take 10. The same AI that powers our education also runs our events, onboarding, and community ops — letting us launch new revenue lines fast.
THE EQUITY CLAIM
Your grant vests in stages. Each step you complete unlocks more of your shares — and the full grant vests over 4 years with a 1-year cliff.
Complete your profile
20%Tell us who you are and what you offer. This first step unlocks 20% of your equity grant.
Record your Giraffe intro video
20%A short intro video to the community unlocks another 20% of your shares.
Complete the deep dive
50%The survey questions now live inside the deep dive — one streamlined step, about 10 minutes, that unlocks the biggest portion: 50% of your grant.
Nominate a friend (a recommendation, not a requirement)
10%Nominating someone is how you show belief in the community — it's a recommendation, not a requirement for them to join. If you don't believe in the community, gifting equity isn't aligned. Completing it unlocks the final 10%.
THE LEGAL STRUCTURE
Rather than issuing individual shares to every member, the community's equity is held inside a Community Trust — the legal structure we chose deliberately. It keeps reporting clean, lowers the tax and compliance burden, and lets us reward the people who build this together.
I’ve donated 20% of my shares into the trust
I've elected to donate 20% of my own shares into the Community Trust — equity set aside to reward the people who build this community alongside us.
Distributed by judgment, to start
To begin, Julian and I will distribute from the trust based on our judgment — recognizing the contributions, generosity, and leadership that make Grateful Labs what it is.
Decentralizing governance over time
Over time we’ll decentralize how the pool is managed — moving from our judgment toward community governance so the people who build it help steward it.
Trust vs. issuing shares
Community Trust ✓
Issuing actual shares
✓ One entity holds and reports. The community is represented through a single cap-table line — clean and simple.
– Every member becomes a shareholder of record — hundreds of individual entries to track and report on.
✓ Distributions and tax events are coordinated at the trust level instead of triggering a taxable event for each member up front.
– Direct share grants can create immediate tax obligations and filings for each individual recipient.
✓ Securities, KYC, and transfer paperwork are handled once, at the trust — dramatically lower overhead.
– Issuing securities to hundreds of people multiplies legal, KYC, and ongoing compliance work.
✓ We can reward contribution fairly today and progressively decentralize control of the pool over time.
– Once shares are issued individually, reallocating or governing collectively becomes rigid and costly.
The bottom line: a Community Trust gives us all the upside of shared ownership with far less reporting, tax, and compliance overhead — and a clear path to decentralized, community-led governance over time.
LIVE WALKTHROUGH
We'll go through the real claim flow together, live — so you can complete a step on the call and leave with momentum.
Open your equity claim and see exactly where you stand
Complete your profile to unlock your first 20%
Record your Giraffe intro, then go through the deep dive
Get unstuck on any step in real time
OPEN Q&A
Bring anything that feels unclear — about the company, your shares, vesting, or the claim flow. Nothing about the process should feel confusing when you leave.
We'll stay on as long as it takes to get your questions answered.
🦒
The equity claim process is open now. Start or continue it today — and bring your questions to the webinar for live support.
Complete My Equity Claim →GRATEFUL LABS · FOR GRATEFUL GIRAFFES 🦒